KRAVÁK WINE LABEL

The Kravák wine project is unique in nature because it combines four wineries that lie below the Kraví hora (Cow Mountain) in the neighboring wine region near Znojmo. The Saldorfské sklepy winery gave me substantial creative freedom aside from maintaining the name of the wine (Kravák) and the symbol of a cow. I pinpointed the particular environment of Cow Mountain, which I brought to the label with the use of simple lines. They represent the topographic layers of the soil under which hides plenty of intricate corridors and wine cellars.


Cocoon organized an internal competition which was attended by 10 different design proposals. This is the winning project - a minimalist label. The elements are a color combination of black and copper, which adds a touch of earthiness. A shiny effect is created by metallic foil stamped onto the label.


Creative Concept / Adéla Sajka Bláhová 
Graphic design / Adéla Sajka Bláhová
Product photography / Adéla Sajka Bláhová
Project Type / Produced - Commercial Work
Client / Šaldorfské sklepy
Agency / Cocoon Prague
Materials / Glass, Paper
Printing Process / Offset, Hot Foil
Done while working in Cocoon Prague.

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